News
- News
Jun 29, 2022
Omnichannel campaign for medical research increasing CTR to 20%
About CENTRICIA is an agency working with medical research companies to help recruit participants to join clinical trials.* Goal Bring the audience interested in clinical trials participation to the client’s website. Challenge The agency’s client was recruiting participants for medical trials in two specific therapeutic areas. The main objective for this campaign was to increase […]
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Jun 29, 2022
Streamlining digital advertising with BidMind white label solution
About Hyloq As a true-scope programmatic geofencing platform, Hyloq aids its customers in running ad campaigns for hyperlocal marketing. Hyloq’s advertising clients are service-based companies, e.g. credit unions, software enterprises, home inspectors, etc. Digital advertising is a key part of Hyloq clients’ marketing mix. With the ability to measure results, conduct A/B testing, and make […]
- Interview
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May 17, 2022
Industry expert Jason Stanard explains Geofencing
Jason Stanard, CEO of Hyloq. Image credit: BidMind Key takeaways: Imagine dropping a pin in Google Maps and saying you’d like to target people within a five-mile radius. That’s the general idea of what Geofencing is. People appreciate an honest answer to a technical question rather than 3-dollar marketing words. Advertisers tend to forget that […]
- Interview
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May 10, 2022
Challenges and opportunities of CTV advertising with BidMind’s Oleg Fogel
Oleg Fogel, Chief Strategy & Technology Officer at BidMind. Image credit: BidMind AdTech Insights Interview Key takeaways: With CTV, advertisers gain a new set of tools, which can be especially useful with an omnichannel approach. While CTV is an exceptional brand advertising channel, it can also drive direct sales with the correct approach. CTV […]
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- Post
Feb 23, 2022
BidMind Partners with CatapultX to Enhance Contextual Advertising in a Cookie-Free Future
Dover, Delaware, Feb. 22, 2022 – BidMind, an omnichannel programmatic advertising platform, today announced a partnership wit…
- News
Nov 30, 2021
BidMind’s Launching GeoNow with Improved Geofencing Feature
BidMind is ready to boost local businesses with GeoNow.
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