BidMind Blog
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Jul 28, 2023
New Old Solutions: Exploring Contextual Targeting in Programmatic Advertising
Global programmatic spend is nearing $550 billion in 2023, and…
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Jul 24, 2023
Header Bidding: Maximizing Revenue and Ad Efficiency in Programmatic Advertising
Programmatic advertising has become a game-changer in the advertising industry…
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Jul 14, 2023
Dissecting Dynamic Creative Optimization (DCO)
In the digital marketing industry, algorithms are everywhere. From basic…
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Aug 04, 2021
How to choose the right ad server?
Choosing the right ad server can save you time and money. It is worth considering the nuances before committing to one.
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Aug 04, 2021
Geofencing: How to Reach Locally Selected Audience via CTV
Geofencing comes in handy when targeting the right audience at the right place. Figure out how the technology works and the…
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Aug 04, 2021
Omni-Channel Marketing: It’s Just Right for CTV
A complete guide on omni-channel marketing to assist you in creating a strong marketing strategy.
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Mar 04, 2021
5 steps to choose the right platform for programmatic advertising
New programmatic advertising platforms are appearing on a daily basis, but can you make sure that you’re partnering up with the one…