BidMind Blog
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Jul 28, 2023
New Old Solutions: Exploring Contextual Targeting in Programmatic Advertising
Global programmatic spend is nearing $550 billion in 2023, and…
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Jul 24, 2023
Header Bidding: Maximizing Revenue and Ad Efficiency in Programmatic Advertising
Programmatic advertising has become a game-changer in the advertising industry…
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Jul 14, 2023
Dissecting Dynamic Creative Optimization (DCO)
In the digital marketing industry, algorithms are everywhere. From basic…
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Jul 12, 2023
Cross-Device Targeting: Reaching the Right Audience on Multiple Devices
Our world is overflowing with consumer electronic devices: PCs, smartphones,…
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Jun 30, 2023
The Future of Ad Tech: Emerging Trends and Predictions
In 2023, one thing is surely clear: the future of…
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Jun 29, 2023
The Rise of Artificial Intelligence (AI) in Programmatic Advertising
With the evolution of the online world and digital spaces,…
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Jun 16, 2023
Data Management Platforms (DMPs): Unleashing the Power of Audience Insights in Programmatic Advertising
On the Internet today, each action users perform leaves a…
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Jun 09, 2023
Ad Fraud Prevention: How Ad Tech Safeguards Your Advertising Budget
Digital marketing has been around since the 1990s and has…
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May 30, 2023
How to Find the Best Marketing Mix: the 2023 Guide
As advertisers look at the rest of 2023 and beyond,…